When my colleagues at the Institute of Music and Technology commissioned me to design and brand an identity for  a new film school, I jumped with joy. I was given complete creative freedom in all aspects from conception to completion.

After an exciting period of market research and design ideas, I had settled with the simplest and most effective idea – a clean classical logo using a cool range of colours that would imply a young, energetic mood. The website was designed to give a fun and professional layout. The use of colours weave through the content.

The reaction so far has been extremely positive.

Launch: Website